This course is intended for all audiences and introduces the student to the local distribution company sales and marketing. Topics covered include marketing strategies, different types of customers -residential, commercial, industrial - and new business opportunities.
As a result of taking this course, the student should learn the following:
* How local distribution systems are the key interface with the consuming public
* The benefits of Natural Gas compared to other energy sources
* The cost/benefit analysis of expanding service territories and offerings
This course is included in the Introduction to the Natural Gas Industry (INGI) Library and the SGA Core WBT Library.